Lake Plaza

Project year:
2023
Location:
Kyiv

About project

Following the philosophy of the shopping centre, we have developed a show that immerses Kyiv residents and visitors in the underwater world. Our task was to make it as realistic as possible, as if the huge screen was really an aquarium with underwater inhabitants: a huge whale, shiny fish and a powerful stingray.

We really enjoy this creative process, especially since all the stages of creating a spectacular media hologram were carried out within our Expolight team. This includes scripting, pencil sketches of the structure of the concept elements, thinking through the geometry of the virtual space, storyboards for each special effect, and sound design with sound effects. We analysed the angles and found the optimal point from which the shot would work best, and adjusted the visual wow effects to it.

We also worked out the scenography, combined the technological and visual parts in such a way that the space "inside" the screen gained depth and became three-dimensional, and the 3D effects were as realistic as possible.